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Yokohama will raise prices on its light and medium commercial truck tires

Yokohama Tire Corp. has announced that effective January 1st, 2011, it will be raising prices on its complete lineup of light and medium commercial truck tires. In addition to a 6% hike on commercial tire prices and a 5% increase on bias and radial OTR tires, Yokohama also plans to announce additional in-line price adjustments at a future date.

Gary Nash, Yokohama VP of the OTR division, explains, “It’s a very difficult decision, especially in light of these tough economic times. However, by incorporating operational efficiencies with our environmental procedures and the latest technology, Yokohama remains committed to bringing the best products to the market at competitive prices.”

John Cooney, Yokohama director of commercial sales, adds, “As always, we continue to do our best to contain costs. We have avoided increasing prices but unfortunately, find it necessary to have the continued rise in the costs of raw materials, manufacturing and transportation reflected in our product pricing.”

Yokohama’s price hike is part of a growing industry trend among top tire manufacturers. Pirelli, Michelin, BFGoodrich, Bridgestone, Toyo, Falken, Kumho, Hankook, and Cooper have all planned similar increases.

For dealers looking to extend profit margins, now is the time to stock up on wholesale tires and wholesale truck tires at current prices. Once manufacturers adjust their price tags, consumers will be forced to shell out the extra cash.

Filed under: Tire Business Tips, Tire News, Truck/Commercial Tires, Yokohama Tires

Eco-friendly tires: Yokohama Z.environment

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Breaking news in the eco-friendly tire market – Yokohama has officially announced that all four sizes of its 103ZR fuel efficient truck tires are now at full production. The 103ZR model is part of Yokohama’s Z.environment line which also includes 703ZL and 501ZA models. The Z.environment tires offer a combination of rubber compound, tread design and casing construction to create a long-lasting tread and low rolling resistance, which ultimately equates to better fuel mileage.

Other features of the 103ZR models include stone ejection technology, stronger and more pliable rubber, a wide and deep tread that promotes even wear, and a casing construction that predicts changes in tire shape that occur with early wear. All of these features make the 103ZR Z.environment tires a great all-position truck tire for any application. These eco-friendly wholesale Yokohama truck tires will be available at regional wholesale dealers in the coming weeks, so keep an eye out for what is sure to be a popular product line.

The four available sizes are:

  •  295/75R22.5 14(G) and 16(H) ply
  •  11R22.5 14(G) and 16(H) ply
  •  285/75R24.5 14(G) ply
  •  11R24.5 14(G) and 16(H) ply

Filed under: Eco-friendly Tires, Truck/Commercial Tires, Yokohama Tires, , , , , , ,

Yokohama truck tires get EPA eco-friendly seal of approval

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The Environmental Protection Agency’s SmartWay (sm) brand was created in 2004 to help consumers identify cleaner, more fuel-efficient transportation options. Since 2004, a handful of tires have earned the SmartWay seal of approval, and now Yokohama is adding three more models of commercial truck tires to the list. Yokohama’s RY617 steer tire, 703ZL drive tire and RY 587MC2 trailer tire were all found to have low levels of rolling resistance, a design feature which helps to save fuel and subsequently reduces harmful emissions.

“Yokohama is honored to be recognized by the EPA for our efforts to produce truck tires that help save fuel and protect the environment,” said John Cooney, Yokohama director of commercial sales. “Receiving approval into the SmartWay program reinforces our pledge to our commercial customers to produce the most technologically-advanced tires on the market.”

As demand for tires with low rolling resistance increases in the next few years, expect many manufacturers to overhaul their engineering approaches. When the technology becomes sufficiently advanced, eco-friendly tires won’t be an aftermarket luxury – they’ll most likely show up as original equipment fitments on stock vehicles directly from auto manufacturers.

Filed under: Eco-friendly Tires, Truck/Commercial Tires, Yokohama Tires, , , ,